3/31/2024 0 Comments Most valuable easy rider magazinesWhen easily straddled vertical, reach down to check it. I let him know right off, no one in fifty years checks oil on any machines side stand. With Scoot on side stand he removes dipstick and oil pours out down the engine case, onto the street then makes a comment of his pollution. With features just as nuts as new cars.įirst up picked at random was idiot from UK, not even two minutes in I know he's retarded. A new machine and only 515lbs, which is 300 less than mine. I explore YouTube videos a bit different, first I pick a model of machine, and I want the best review.īut it didn't go well when I used this model of new Guzzi. Motorcycle brands (Big four to chinesium driveway lubricators) have a huge marketing budget and of course they spend it on the same stuff as everyone else does.Ĭonsumers are the ones who actually suffer. When this does happen it's usually bad news for the brand because the majority of industry media is generally immaculate, overly positive coverage of everyone else. It's actually very rare that you have a high quality outlet doing objective coverage of any service / product as it's not cash positive for them to do so in today's market. Same as #2 but with YouTube influencers, bloggers or podcasts Paid features in higher tier industry media that they will generally publish word for word, or have their staff rework to an on-brand puff piece. Paid press releases that get published word for word on low quality online press. I'm a business development director and did a stint in marketing across a few industries and it doesn't matter if you're doing high end architecture or you're a tech startup, your media spend goes on: Sadly this isn't just the motorcycle press, nearly every industry is in the same mire now. More than likely they'll have to find the time between life and work and pay out of pocket for what they make and probably not make that money back in any way, trying to carve out a niche in a space that's already kinda niche by internet media standards, compared to other things like sports or fashion etc. All in all the odds are stacked against anyone wanting to break into the scene and make something good. The guys I mentioned are actually exceptions to what typically garners the most engagement.Ĭouple that with the fact that your average joe doesn't have the means to make high quality content and that journalists working for publications or businesses have to focus on reviewing and playing nice because no magazine survives by making enemies and giving bad reviews. Making top 10 lists gets a lot more engagement than writing a well thought out and interesting piece about motorcycles. Shit content gets tons of views or engagement compared to actually thought out content. It doesn't pay to be good and interesting. There's more good ones but those are off the top of my head. Then there's more mellow dudes like Royal Jordanian doing his thing. Ryan F9 is also very good and interesting as well as creative. The Ari Henning/Zack Courts dynamic duo are arguably the best out there. Join us on Discord! Showing off Bikes or Gear? Click Here Looking for purchase advice? Click Here
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